Around half of the globally accessible freshwater is already diverted for human uses and 70% of the world’s water consumption is in agricultural production. Freshwater withdrawals have tripled over the last 50 years. By 2050, the global water demand of agriculture is estimated to increase by a further 19% due to irrigational needs. In addition, in the coming years, climate change will bring about enormous and partly unpredictable changes in the availability of water. Flow rate measurements help to ensure an effective irrigation water management. Discover the ISOMAG full range of electromagnetic flow meters: visit the website www.isoil.it.